But the joke may be on VW.
Ace Metrix, the Mountain View, Calif. research firm whose consumer survey has pegged the ad as the year's funniest, says the ad is little better than average in the most critical category of all: effectiveness.
"As many people said that the ad was annoying as said that it was funny," says Peter Daboll, CEO of Ace Metrix. "That means they're not going to watch it a second time."
Ouch.
In the spot that first aired in February, a guy is at a gas station filling up his car, while chatting with an attractive, female friend-of-a-friend he's just met who's about to ride with him cross-country. She jokes about wanting to listen to polka music on the long drive, and her obnoxious laugh begins ��and doesn't stop. The driver gets a look of horror on his face. Even as the car drives off, her laugh can still be heard.
Hot High Tech Companies To Watch In Right Now: Samsung Electronics Co Ltd (SSNLF)
Samsung Electronics Co., Ltd. mainly engaged in the production of consumer electronic products. It operates in two divisions: DMC division, which is divided into consumer electronics (CE) and information technology & mobile communications (IM) businesses, as well as DS division, which is divided into semiconductor and liquid crystal display (LCD) businesses. Its CE business engages in the production of color televisions (CTVs), monitors, air conditioners, refrigerators and others. Its IM business engages in the production of printers, computers, handhold phones (HHPs) such as feature phones, smart phones and others, and network systems, among others. Its semiconductor business engages in the production of semiconductors, such as memories, system large scale integrated circuits (LSIs) and others. Its LCD business engages in the production of thin film transistor (TFT) LCDs and organic light-emitting diodes (OLEDs), among others. Advisors' Opinion:- [By Sam Mattera]
That makes it a major competitive threat to Samsung's (NASDAQOTH: SSNLF ) high-end Galaxy handsets. Although Samsung's customers may have been motivated by a variety of different factors, Samsung's larger screens have long stood out as a major point of differentiation (the threat posed by a larger iPhone has certainly not been lost on Samsung's marketing department).
- [By Steve Symington]
But first, a little background ...
Earlier this week, I took some time to explain how shares of Universal Display�rose by 34.1% in 2013. While that was good enough to narrowly exceed the S&P 500's solid 32.4% total return last year,�Universal Display investors endured more than their fair share of volatility in the process, in part a byproduct of the company's chunky revenue stream, which overwhelmingly relied on a twice-per-year, $20 million patent licensing payment from Samsung (NASDAQOTH: SSNLF ) .
Top 10 Consumer Companies To Own For 2014: Leapfrog Enterprises Inc(LF)
LeapFrog Enterprises, Inc. designs, develops, and markets technology-based learning platforms and related proprietary content primarily for infants and children worldwide. The company offers interactive reading systems, such as the Tag reading system that focuses on fundamental reading skills and offers a library of software-based books; and Tag Junior reading system used for the introduction of younger children to books and reading. It also provides mobile learning system products, including Leapster platform, a handheld device with a multi-directional control pad and a touch-screen enabled by a built-in stylus; Leapster2 platform, a Web-connected version of Leapster; and Leapster Explorer to download digital content, such as games, e-Books, videos and flash cards. In addition, the company offers Scout collection, a line of learning toys that are Web-enabled and connect to the Learning Path; and My Own Leaptop, a Web-enabled customizable laptop; Fridge Collection, a line of magnetic learning toys that introduce letter names, letter sounds, spelling, and songs; Learn and Groove Collection, which include bilingual musical learning toys; and various products that address basic learning needs and milestones. Further, it provides LeapFrog Learning Path, an online tool enabling parents to track what their children are learning with Web-connected products; and LeapWorld, which allows children to play online games, customize their mobile learning and gaming experiences, access new content, watch trailers for new games, and view demonstrations. It sells its products directly to national and regional mass-market and specialty retailers; other retail stores and distributors; school-related distributors and resellers; and through online store and other Internet-based channels. The company was founded in 1995 and is headquartered in Emeryville, California. LeapFrog Enterprises, Inc. is a subsidiary of Mollusk Holdings, LLC.
Advisors' Opinion:- [By Rick Aristotle Munarriz]
Getty Images Shares of LeapFrog (LF) opened lower on Thursday after posting uninspiring quarterly results. By market close, it was down almost 9 percent. The leading maker of electronic learning toys for children had warned investors that it would disappoint during the seasonally potent holiday quarter. Back in November, it stunned the market by forecasting sales to drop by 9 percent to 17 percent. It turned out to be a lot worse. From Learning Leader to Laggard Sales plunged 24 percent to $186.7 million, well short of the $215.4 million that analysts were expecting. LeapFrog broke even on an adjusted basis, missing Wall Street projections calling for a small profit. LeapFrog knows that young children have abandoned its signature handheld learning toys for apps on full-function tablets. Its own entry into the tablet game failed to generate material buzz in a market that's now overrun with cheap kid-friendly devices. Retailers also didn't help by discounting its entry-level LeapPad2 tablet in December to drive traffic to their stores, a move that disrupted the value proposition of its more expensive higher margin LeapPad2 Power and LeapPad Ultra. LeapFrog used to be on top of the toy world. It was the toast of the industry in 2011 with the debut of its original LeapPad tablet. The rugged touchscreen device didn't surf the Web nor fire up third-party apps, but it dovetailed nicely with its proven ecosystem of learning programs, including storybooks where the words get more complex as a child's aptitude grows. Parents flocked to the brand, and by mid-November of that year LeapPad was the most requested toy on Walmart's (WMT) layaway program. Demand outstripped supply, and by early December, bids for the learning tablet on eBay were roughly twice the suggested retail price. LeapFrog was ready in 2012. It introduced the enhanced LeapPad2, making sure that there were plenty of both tablets available for shoppers. LeapFrog was thriving, but the success didn't
- [By Seth Jayson]
Basic guidelines
In this series, I examine inventory using a simple rule of thumb: Inventory increases ought to roughly parallel revenue increases. If inventory bloats more quickly than sales grow, this might be a sign that expected sales haven't materialized. Is the current inventory situation at LeapFrog Enterprises (NYSE: LF ) out of line? To figure that out, start by comparing the company's inventory growth to sales growth. How is LeapFrog Enterprises doing by this quick checkup? At first glance, OK, it seems. Trailing-12-month revenue increased 21.5%, and inventory increased 16.2%. Comparing the latest quarter to the prior-year quarter, the story looks decent. Revenue expanded 15.2%, and inventory increased 16.2%. Over the sequential quarterly period, the trend looks worrisome. Revenue dropped 66.1%, and inventory grew 12.0%. - [By Blake Bos]
LeapFrog (NYSE: LF ) has just hired Ken Adams as its new SVP of sales, a move that at first glance looks excellent, as Adams served as the VP of sales at Hasbro (NASDAQ: HAS ) and was with the company for 28 years. In the following video, Fool consumer-goods analyst Blake Bos tells investors why he likes the move, what his thoughts on LeapFrog stock are on the whole, and how you'll be able to best monitor the success of the company going forward.
Top 10 Consumer Companies To Own For 2014: Le Gaga Holdings Limited (GAGA)
Le Gaga Holdings Limited engages in cultivating, processing, and distributing vegetables, fruits, and tea leaves in the People�s Republic of China and Hong Kong. The company is also involved in cultivating and selling fir trees. It offers solanaceous vegetables, including sweet peppers, tomatoes, eggplants, pumpkins, and cucumbers; leafy vegetables comprising flowering Chinese cabbage, baby bok choy, and baby Chinese cabbage; and cruciferous vegetables, such as broccoli and Chinese cabbage. As of March 31, 2012, the company operated 11 farms with an aggregate area of 1,671 hectares in Fujian, Guangdong, and Hebei provinces. It sells approximately 50 varieties of vegetables primarily to wholesalers, institutional customers, and supermarket chains. The company was founded in 2004 and is based in Kowloon, Hong Kong.
Advisors' Opinion:- [By Monica Gerson]
Le Gaga Holdings (NASDAQ: GAGA) is estimated to report its Q4 earnings.
Adobe Systems (NASDAQ: ADBE) is expected to post its Q3 earnings at $0.34 per share on revenue of $1.01 billion.
Top 10 Consumer Companies To Own For 2014: China Automotive Systems Inc.(CAAS)
China Automotive Systems, Inc., through its interests in Sino-foreign joint ventures, engages in the manufacture and sale of power steering systems and other component parts for the automotive industry in the People?s Republic of China. It offers a range of steering system parts for passenger automobiles and commercial vehicles. The company provides 4 separate series, 307 models of power steering, including rack and pinion power steering, integral power steering, electronic power steering and manual steering, steering columns, steering oil pumps, and steering hoses. China Automotive Systems, Inc. was founded in 2003 and is headquartered in Jing Zhou City, the People?s Republic of China.
Advisors' Opinion:- [By Richard Schmidt]
China Automotive Systems (CAAS), which makes auto systems and components, reported record-high net sales for the third quarter. The report excited investors, who bid the stock up about 30% for the month.
- [By Richard Schmidt]
We admittedly bought into China Automotive Systems (CAAS) too soon. The stock is still down from our original recommendation price, but the future looks very bright.
Top 10 Consumer Companies To Own For 2014: Deckers Outdoor Corporation(DECK)
Deckers Outdoor Corporation engages in the design, manufacture, and marketing of footwear and accessories for outdoor activities and casual lifestyle use to men, women, and children. The company offers luxury footwear and accessories under the UGG brand name; high performance multi-sport shoes, rugged outdoor footwear, and sport sandals under the Teva brand name; casual and sustainable-lifestyle sneakers and accessories under the Simple brand name; casual footwear under the TSUBO brand name; and outdoor performance and lifestyle footwear under the Ahnu brand name. Its accessories include handbags and cold weather outerwear. The company sells its products primarily to specialty retailers, department stores, outdoor retailers, sporting goods retailers, shoe stores, and online retailers. Deckers Outdoor Corporation also sells its products directly to end-user consumers through its Web sites, call centers, retail concept stores, and retail outlet stores, as well as through ret ailers in the United States. In addition, the company distributes its products through independent distributors and retailers in Europe, Canada, Australia, Asia, and Latin America. It has a joint venture with Stella International Holdings Limited for the opening of retail stores and wholesale distribution for the UGG brand in China. Deckers Outdoor Corporation was founded in 1973 and is headquartered in Goleta, California.
Advisors' Opinion:- [By Suravi Thacker]
Some of the prominent players in the industry are Crocs (CROX), Deckers Outdoor Corporation (DECK) and Wolverine World Wide (WWW). Each of the players has adopted a variety of ways to attract customers and boost its revenue.
Top 10 Consumer Companies To Own For 2014: Compania Cervecerias Unidas S.A. (CCU)
Compa帽ia Cervecerias Unidas S.A., through its subsidiaries, produces, bottles, sells, and distributes beverages primarily in Chile, Argentina, and Uruguay. It offers super-premium, premium, medium-priced, and popular-priced brands of alcoholic and non-alcoholic beer under 12 proprietary brands and 4 licensed brands, such as Royal Guard; Royal Light; Heineken; Budweiser; Paulaner; Austral; Kunstmann; D'olbek; Cristal; Cristal Cero 0掳; Cristal Black Lager; Cristal Light; Escudo; Morenita; Lemon Stones; and Dorada brands. The company also produces and markets ultra-premium, reserve, varietal, and popular-priced wines under the brand families comprising Vi帽a San Pedro Tarapac谩, Vi帽a Santa Helena, Vi帽a Misiones de Rengo, Vi帽a Mar, Vi帽a Alta茂r, Bodega Tamar铆, Finca la Celia, and Vi帽a Leyda. In addition, it offers cider and spirits under the brand names of Real, La Victoria, Saenz Briones 1888, and El Abuelo; pisco, rum, and ready-to-drink cocktails under the Control C , Mistral, Campanario, Sierra Morena, Pisco Bauz谩 and Havana Club, Chivas Regal, and Absolut Vodka brand names; and home-made sweet snacks products under the Calaf, Natur, and Nutrabien brand names. Further, the company produces and sells tea; sports and energy drinks; carbonated beverages, including cola and non-cola, as well as non carbonated beverages; fruit juices; mineral water, sparkling and still water, purified water, and home and office delivery water products; and nectars. It serves small and medium sized retail outlets; retail establishments, such as restaurants, hotels, and bars for on-premise consumption; wholesalers; and supermarket chains. Compa帽ia Cervecerias Unidas S.A. also exports its products to Europe, Latin America, the United States, Canada, and others. The company was founded in 1850 and is based in Santiago, Chile. Compa帽ia Cervecerias Unidas S.A. is a subsidiary of Inversiones y Rentas S.A.
Advisors' Opinion:- [By Patricio Kehoe] s largest brewer (with about 80% of the market�� share) and No. 2 in the Argentine market, behind Quilmes, which owns 75% of that market. With investment gurus Jim Simons (Trades, Portfolio) and Manning & Napier Advisors buying the company�� shares this past quarter, I believe this company�� business model is worth a deeper look.
Running the Market
As the only brewer in Chile with a nationwide distribution network, United Breweries benefits from significant economies of scale, in addition to its brand power. The company�� product portfolio not only features the Cristal beer brand, but also includes wine, spirits and company-owned non-alcoholic beverages. In addition to this, the firm benefits from licenses to sell PepsiCo Inc. (PEP) and Heineken beverages, while also importing Anheuser Busch Inbev SA (ADR) (BUD)�� Budweiser beer to Chile and Argentina. This strong market position has allowed the firm to generate excess returns on invested capital above 20%, making it an attractive investment.
Furthermore, United Breweries��business model is focused on market expansion, and in 2013 the company raised 15% of its market capital (CLP 340 billion) in order to fun acquisitions in Paraguay and Argentina. This latter country has been particularly endorsing the firm�� growth, boosting 2006�� 16% market share to 23% in 2012. This raise is probably due to the CLP 27 billion that the brewer spent on capital expenditures in Argentina. Looking forward, the company is set on expanding its core businesses by targeting the non-alcoholic Argentine market, the Chilean snack and dairy industry, as well as expanding into nearby markets of Peru, Uruguay, Colombia or Ecuador. And although the risk of an overpayment for acquisitions remains, I believe the company�� cost advantage in serving the Southern region of Chile will allow for margins to stay intact.
Valuation and Risks
Nevertheless, United Breweries��market dominance in Chile t
- [By fedezaldua]
After a couple of capital increases and what looks like a weak strategy for its growth in different South American countries, Chile's beer king Compania Cervecerias Unidas (CCU) – most commonly knows as CCU - is selling at a steep discount to its peers. In other words, being down by 23% year to date, I think it might be the time to start thinking of buying CCU's shares.
- [By gurujx]
United Breweries Co Inc (CCU) Reached $20.91
The prices of United Breweries Co Inc (CCU) shares have declined to $20.91, which is 41.9% off the 3-year high of $34.91.
Top 10 Consumer Companies To Own For 2014: Mondelez International Inc (MDLZ)
Mondelez International, Inc. (Mondelez International), formerly Kraft Foods Inc., incorporated on December 7, 2000, is a maker of chocolate, biscuits, gum, candy, coffee and powdered beverages. The Company consists of the global snacking and food brands. Mondelez International's portfolio includes several brands, such as Cadbury and Milka chocolate, Jacobs coffee, LU, Nabisco and Oreo biscuits, Tang powdered beverages and Trident gums. The Company�� products include chocolates, cookies, gums, beverages and crackers. Alpen Gold is a chocolate brand in Russia. Alpen Gold is available in chocolate bars, boxed chocolates and creamy, mouth-watering pralines. Its markets include Poland, Russia and Ukraine. Bubbaloo is a gum brand sold in more than 25 countries and three different continents, including India, Mexico, Portugal and Spain. Belvita are breakfast biscuits made with wholegrain, cereals and fiber. It is sold in Belgium, France, Netherlands, United Kingdom and the United States.
The Cadbury Creme Egg brand is available annually from New Year�� Day to Easter Day. It is sold in Australia, Canada, New Zealand the United Kingdom and the United States. Carte Noire is the coffee brand in France. It is sold in France, Ireland, Russia, Ukraine and the United Kingdom. Chips Ahoy! cookies are chocolate chip cookies packed with chocolate chips. It is sold in Brazil, Canada, China, Ecuador, Mexico, Philippines, Portugal, Puerto Rico, Spain, the United States and Venezuela. Club Social is a cracker in Brazil and Latin America. The newest addition to the Club Social family is Club Social chips in Argentina, available in original, parmesano, and cream and onion flavors. Cote d'Or is a chocolate brand sold in Belgium, Canada, France, Germany, Italy, Middle East, Netherlands, the United Kingdom and the United States.
Cadbury Dairy Milk is a milk chocolate bar sold in 33 countries, including Australia, Canada, India, Ireland, New Zealand and the United Kingdom, and available in more than! 23 varieties, like fruit and nut, WholeNut, Snack, Caramello and Breakaway. Dentyne is a gum to aid in oral hygiene sold in Canada and the United States.
Cadbury Flake is chocolate bars sold in Australia, Egypt, Ireland, New Zealand and the United Kingdom. Gevalia brand offers more than 50 varieties of coffee and 20 choices of tea, and sold in the United States, Denmark, Finland, Sweden and the United States. Grand Mere coffee brand is sold at France. Green & Black�� is a chocolate brand and also includes gift chocolates, ice cream, biscuits and hot beverages. Halls is sold as a cold relief product. Halls is used as a refreshing candy. Halls products are available in more than 26 flavors.
Hollywood gum is a chewing gum in France. Jacobs coffee is sold throughout Europe and the Middle East, and in Austria, Germany, Latvia, Lithuania, Poland, Romania and Ukraine. Jacobs is available in roast and ground, whole beans, soluble crystals, coffee pods and flavored mixes. Kenco coffee is a coffee brand sold in Ireland and the United Kingdom. Lacta is a chocolate in Brazil. It also includes Bis chocolate wafers, Sonho de Valsa pralines and Lacta white chocolate.
LU biscuits are available in 100 countries. Other international brands under the LU name include Petit Dejuener, Mikado, Pepito (Mini Stars), Cracotte, Ourson and Tuc. Milka is a European chocolate. Marabou is a chocolate brand in Sweden. Nabisco�� brands include cookies and crackers. Nabisco 100 Calorie Packs includes 12 varieties, such as Chips Ahoy! Thin Crisps, Oreo Thin Crisps, Lorna Doone Shortbread Cookie Crisps, Ritz Snack Mix, Planters Peanut Butter Cookie Crisps, Kraft Cheese Nips Thin Crisps, Wheat Thins Multigrain Chips, Ritz Chips, Honey Maid Cinnamon Thin Crisps, Mini Teddy Grahams Cinnamon Cubs, Alpha-Bits Mini Cookies and Barnum�� Animals Choco Crackers.
Nutter Butter are sandwich cookies sold in the United States. Nilla wafers include original, reduced-fat and mini wafers. Newtons! are whol! esome snack made with real fruit. It also offers Newtons Fruit Thins and Fruit Crisps. The Natural Confectionery Company is a candy product. Onko offers coffee mixes in cappuccino flavors.
Oreo is a milk favorite cookie. Oreo is available in many flavors and varieties, such as chocolate covered, wafers, pie crusts and soft snack cakes. Premium saltine crackers come in six varieties, including unsalted tops, original, fat-free, low-sodium, soup and oyster and multi-grain. Prince biscuits are available in more than eight countries, including Algeria, Austria, Belgium, China, France, Germany, Netherlands and Spain. Prince biscuits come in creme-filled sandwiches, rolls and chocolate-covered varieties.
Stimorol is a chewing gum brand in Northern Europe, as well as 40 other markets from Greenland to Fiji. Simmenthal is a canned meat in jelly. Simmenthal�� products include beef in jelly with chili and chicken in jelly with curry. Tang is available in more than 30 countries and is a powdered beverage. Tassimo is a hot beverage system, which helps in making coffee, tea, hot chocolate, cappuccino, espresso and lattes. Toblerone is a Swiss chocolate bar made with honey and almond nougat. Trakinas is a creme-filled sandwich cookie.
Trident is a chewing gum brand in the world. Triscuit varieties include original, reduced fat, cheddar, cracked pepper and olive oil, fire roasted tomato and olive oil, garden herb, deli-style rye, roasted garlic, thin crisps, and rosemary and olive oil. Wheat Thins are wheat crackers in a variety of flavors, including sundried tomato and basil, multigrain and parmesan basil.
Advisors' Opinion:- [By MONEYMORNING]
This "Peltzing" is a phenomenon of particular interest now that he has a new top holding...
Mondelez (Nasdaq: MDLZ) Will Get "Peltz'd"Although not a household name, most Americans would easily recognize Mondelez International Inc.'s (Nasdaq: MDLZ) family of brands, which includes Nabisco, Cadbury, Trident gum, and Tang. The company was spun off last year from Kraft Foods Group Inc. (Nasdaq: KRFT).
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